If you’re a social media manager, salesperson, customer support rep, or executive, you’ve likely experienced social media overload or exhaustion. Each and every one of these roles requires busy people to go above and beyond to respond to fans, deal with people’s problems, or dig deeper to find unique opportunities.
But there’s one big problem here … social media never sleeps! And 72% of people who complain on Twitter expect a response within an hour.
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