Thursday, March 5, 2015
When You Make Your List of Savviest Marketers, Put the Girl Scouts at the Top
12 of the Best Email Marketing Examples You've Ever Seen (And Why They're Great)
At one point or another, we all need inspiration to do our jobs better. It doesn't matter whether you're a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college -- we all need examples of outstanding content. It helps us get through creative ruts, make the case to our boss for experimentation, and improve our own marketing.
Most of the time, inspiration is easy to find because most marketing content is publicly available. You can scour the internet or go on your favorite social network to see what your connections are talking about.
The 3 Pillars of Consumer Confidence
No matter what your ecommerce strategy involves, gaining consumer confidence is crucial to achieving success in 2015. Unfortunately, there are no shortcuts: consumer confidence can only be earned through hard work, but it's a whole heck of a lot easier when you use these three easy steps as your guide.
Why Journalists Are Outranking Marketers in Search (And How We Can Compete)
In the shifting sands of SEO, there’s one constant: It’s much better to top the SERPs than it is to rank on page two. How much better? Nearly 800% better.
And, as you’ll see in the tables below, when it comes to ranking in search, publications -- that is, actual news sites -- still do it best. The inbound marketing movement, however, has helped bridge the gap that divides brands and publications.
Wednesday, March 4, 2015
How to Make the Most of a 30 Minute Interview
Hiring good people is difficult, time consuming, and costly. If you're in a constant cycle of hiring like most growing organizations, I don't have to tell you about the time warp it can cause-- but what about the cost?
The more interviews you do, the more you spend. The more of your time that's absorbed in lengthy interviews the more likely you are to take shortcuts and make mistakes.
The Power of Money on Your Mind, Body, and Soul with Kabir Sehgal
Interested in learning how to build a life and business around doing what you love? So am I. Let’s connect. Would you ever guess that one of the VPs at JP Morgan Chase has also authored children’s books? Or that a Grammy-award winning jazz album producer has written a book that is slated to be […]
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