Sunday, June 26, 2016

4 Budget-Friendly Ways to Promote Your Book

There are an infinite number of ways for authors to promote their books. Since most authors cannot afford a full page ad in the New York Times Book Review it is imperative to make dollars stretch as far as one can.


Saturday, June 25, 2016

More Brains Than Budget? Steal These $0 Marketing Strategies.

It sounds too good to be true, and yet many companies pull it off. How? By thinking differently about who does the marketing.


Friday, June 24, 2016

The Unconscious Power of Brands

As you design your marketing, have you considered the emerging field of neuromarketing?


What Is Your Legacy?

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What Is Your Legacy? post image


“The only thing you take with you when you're gone is what you leave behind.” ~ John Allston


We talk a lot about greatness, impact, and doing good with your life on this show.


But what does it take to create a true legacy with your life? And how do you even decide what you want your legacy to be?


I've been working all year on these exact questions . . . and I've created something for you to support you in creating YOUR legacy.


Welcome to a special edition of 5 Minute Friday where we dive into this (plus a big announcement!) in Episode 345.


Subscribe on iTunesStitcher RadioGoogle Play or TuneIn


The School of Greatness Podcast


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“How will the world be different because you were here?”


Continue Seeking Greatness:



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Did you enjoy the podcast?


What legacy are you planning on leaving behind?


The post What Is Your Legacy? appeared first on Lewis Howes.

Clear Your Mind, and Your 5-Step Content-Strategy Will Follow

When you get clarity, you create content for specific results. Here are my five steps to getting there.


Reasons Inbound Marketing Campaigns Fail - And What To Do About It! [Infographic]

ThinkstockPhotos-530976247.jpgImplementing an Inbound Marketing campaign is not always an easy process.


Sure, you may be aware of the individual components that Inbound marketing campaigns need. But putting those pieces together can be hard. It's easy to go wrong, make mistakes, and end up with results that are wildly different from your goals.Campaign mistakes can dramatically hinder lead generation and ROI performance. So to help you avoid error in your strategy planning, here are the most common mistakes that Inbound campaigns encounter - and how to fix them.


Inbound Marketing Mistakes


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Wednesday, June 22, 2016

How to Market Your Brand Through Live Events

Live events enable brands to create a 'brain-washing chamber' where they have complete control over the environment and messaging.